As a leading electronic manufacturer in the West Coast, the management’s vision was to extend their operations across the US. To power this growth drive, a lot of new lead generations channels are being tried out. One major investment was in marketing. As they drove more leads into their website, the team initiated live chat services in their website. Unfortunately, due to poor training and insufficient resources, the Live Chat was not successful in converting the leads to closure. At this time, client wanted to explore a solution that would automate their chat process and convert more leads.
PreludeSys advisory team spent quality time with the client’s Marketing and Sales teams to understand the requirements and expectations. The solution was to customize a Chatbot using Azure Bot Services. Keeping in mind the importance and urgency of the mission, we planned to complete the assignment in 5 days. All the collected inputs were fed into the QnA maker of the Azure Machine Learning services. That Chatbot was programmed to dynamically respond to questions by using machine learning logic. The program would also make use of the email templates and standard responses to fix appointments and convey messages.